We worked for several years with Peter Werth until Peter himself sold the company in 2008. One of the nicest men we have ever dealt with and we miss him a lot. This brand bible for the menswear brand was a short run of just 50 leather bound lined A5 folders. A chrome and enamel tie pin was incorporated onto the cover. Insert pages were french folded with the inner lining pattern printed on the internal fold.
A drummer of some note himself owner Peter Werth was always inspired by the music of the fifties with the rocker man becoming a strong brand icon for the collection. This led us to many great collaborations, of which the 33rpm picture disc was one of our favourites. In production the record was creased on the lower third to form a bent free standing POS promotional piece.