We love start ups. Nothing better than working with the client to bring a new brand to life. The client in this case was Mark Ashley who after a number of years in the hospitality and catering business working with brands such as Virgin Active, Marks and Spencer, Benugo’s and All Bar One, Mark decided to start his own. Cafe REX is the reinvention of a national institution – The Great British Cafe. The menu combines all the best bits of the coffee shop, cafe and restaurant and all made from the freshest ingredients.

We loved every bit of this project and worked on everything. Branding, external signage, interiors, copywriting, website…toilet signs. The menu tasting was a very enjoyable afternoon. If you find yourself hungry and in Muswell Hill, North London, you know where to go.

caferex.co.uk