Me, Him and Her

DUNE AUTUMN/WINTER WINDOWS

ipitt — Sat, 15 Oct 2011 18:40:29 +0000

Designed to showcase both the product and the great photography for this season the new Autumn Winter window campaign serves as the perfect back drop for both.

Light boxes, gloss black and illuminated gloss white plinths add a premium feel to the upmarket collection. The sparkle background and flooring adds that touch of hollywood glamour and luxury. The bespoke scheme was rolled out to 7 key stores across the group.

They liked it so much it was also installed into House of Fraser stores in London and Birmingham.

DUNE RISER BLOCKS

ipitt — Sat, 15 Oct 2011 11:10:57 +0000

Simple is so often the best solution. We love the look of Dune’s amazing New Concept stores and were delighted to be asked to design set of risers to help display the product.

What we came up with was a set of interchangeable blocks and plinths, each in colours and materials complimenting the fantastic new look of the stores. The VM staff at Dune have been delighted with there flexibility. The simplicity of the design means that they can work equally well with both ladies and mens product and work well with there great accessories too.

These have been rolled out to the three new stores that opened last month, so if you’re in Westfield Stratford, Aberdeen or Trafford Centre (shown) go check out the stores. Click here for the store addresses.

The amazing store design by www.four-by-two.com

G-STAR RAW FOOTWEAR SALES APP

ipitt — Thu, 08 Sep 2011 12:45:26 +0000

After getting the Sales team at G-Star Raw Footwear all shiny new iPADs last season, this season we’ve developed the sales catalogue into a fully interactive APP for them to work with. The application features an intuitive navigation system, 360 rotation on selected products, video content displaying the seasonal campaign shoot and the highlights for the Spring/Summer 2012 collection.

RICS PARLIAMENT SQUARE

ipitt — Fri, 24 Jun 2011 13:08:31 +0000

RICS is the world’s leading professional body for qualifications and standards in land, property and construction. As such we were proud to work them on the interiors for there newly refurbished Parliament Square HQ. Their Image Bank was a bit of unknown source, so we utilised it fully in obtaining the images for the office space. The staff canteen got a well needed makeover, from a dingy unloved basement into a space which has now become the favoured spot for informal meetings.

OLIVIA RUBIN POS

ipitt — Sat, 30 Apr 2011 12:54:54 +0000

To support the launch of an exclusive collection of shoes by designer Olivia Rubin for Dune stores we’ve designed a branded shoe riser. Olivia is famous for her distinctive patterned dresses worn by the likes of Fearne Cotton, Jamie Winstone & Jameela Jamil. A clean acrylic block with coloured a infill showcases the best of the footwear collection instore.

DUNE SPRING SUMMER CAMPAIGN

ipitt — Thu, 17 Mar 2011 16:19:02 +0000

We think it would be fair to say that there has been far too much grim reality recently. What better than a bit of escapism in a fairy tale world of shoes. For Dune’s Spring/Summer campaign we were asked to work around the theme of ‘Once Upon a Time’. We came up with an intergrated campaign starting with designing a fantasy landscape for use in the store windows and as scenery for the seasons photo shoot. 8 stores had a bespoke window scheme installed launching during London Fashion Week.

Rolling hills and trees covered in beautiful shoes just ready to try on, white shoe flowers and birds delivering the perfect style stiletto… It can start to mess with your head this job sometimes.

The windows have been designed so the scene can change to a summer landscape in April. A scalable version of the campaign was also rolled out nationwide to the remaining 30 stores. The photo shoot uses the creative to great effect and this is used on the suitably ‘pop-up’ POS. The fairy tale look is completed on line and in the look books that accompany the collection.

Production and installation by Riot of Colour.

AMANDA KOSTER

ipitt — Tue, 08 Mar 2011 14:07:33 +0000

Identity for the stylist Amanda Koster. Amanda has an amazing selection of work and a client list to match. Her portfolio is a joy to flick through and really whatever we put against her images was always going to look good but we are really pleased (as most importantly was she) with the results.

Amanda keeps a really lovely set of scrapbooks from her jobs and this formed the starting point for the printed promotional and online work we produced.

If you’re looking for a stylist click here to send her an email – you can see for yourself how good she is.

G-STAR RAW FOOTWEAR LOOK BOOK SS11

ipitt — Fri, 18 Feb 2011 16:26:32 +0000

The new Spring/Summer collection launching in stores this month accompanied with our Look Book. A3 folder with white and gloss UV foiled cover with an A3 newsprint loose bound catalogue sent to the great and good of the fashion world.

B&Q SPRING SUMMER 2011

ipitt — Mon, 14 Feb 2011 17:38:31 +0000

Continuing our work with ZPR the Spring Summer B&Q look book was launched at One Marylebone last month. As usual the book showcases the new products for the season and feature a photo shoot by Rankin of B&Q ambassador Alan Titchmarsh. Now there’s probably three names that you wouldn’t necessarily put together, but it does speak volumes of B&Q’s profile for their new products.

The book itself completes the set for the hard covered books. Printed block board with cloth binding holding the whole thing together, with the paper inside being 100% recycled in keeping with B&Q’s Eco credentials.

G-STAR RAW TABLE RUNNERS

ipitt — Sun, 13 Feb 2011 17:55:23 +0000

A set of bespoke made table runners for the G-Star Footwear trade show stands this season. Screen printed by our friends as WASP and sewn together by Linda White who has become an invaluable member of the team on these mad little projects. We have a series of Denim rugs in production at the moment that will be winging there way out to the European trade shows next week.

Hopefully we can get them photographed and up on the site before we never see them again. We managed to get this one back from GDS…complete with coffee stain !!